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Sephora's coming in hot with the most unexpected but impossibly chic collaboration: a collection of makeup bags designed by Brother Vellies, a Black-owned shoes and accessories brand. When Brother Vellies' founder and creative director Aurora James started the 15 Percent Pledge campaign in 2020 as a catalyst for systemic change, Sephora became the first major retailer to step up and sign on.
In a press release, James reveals that this partnership has been over two years in the making. "We are so proud of [Sephora's] efforts to bring more diversity to their shelves," she says. "This, coupled with Brother Vellies' goal of keeping artisan design practices and techniques alive, is the type of energy that we continue to support."
Meanwhile, the luxury brand has become beloved for its gorgeous earthy tones, sustainability and fair labor measures, and even a "Something Special" program, which lets you sign up to receive a surprise handmade product — like a ceramic vase handcrafted by artisans in Mexico — in the mail every month. While Brother Vellies does currently sell small leather goods (like wallets and cardholders) on its website, this appears to be the brand's first venture into makeup bags.
In the spirit of bringing Brother Vellies' high-quality goods to the masses at affordable price points, the brand created three (or five, to get technical) beautifully crafted cases that will definitely help you get your overflowing makeup collection in check. They're also lovely gifting options for any beauty lovers in your life.
For maximum storage capabilities, there's the Brother Vellies x Sephora Traincase. But make no mistake: This is no ordinary organizer. It features a blush-pink faux-alligator and cheetah-print canvas complete with a faux-suede lining on the inside.
In other words, it's the most stylish way of stashing all of your goods in one place while you're on-the-go. Talk about the perfect companion for your fabulous adventures once it's safe to saunter across the world again.
Brother Vellies x Sephora Traincase
The Brother Vellies x Sephora Large Bag is actually a three-piece set that kicks off with a large, clear bag, so good news: no more digging around to see if that specific red lipstick you're looking for is actually floating around in there. You'll find two smaller pouches — one in a faux-brown alligator finish and the other in an all-over cheetah canvas print — that can double as clutches for a quick errand run or night out (once it's safe to do so, obviously). One set, three sizes, and three styles to fit every mood and occasion. Call it as it is: a serious bang for your buck.
Brother Vellies x Sephora Large Bag
Inspired by Brother Vellies' Doodle Boots (which are painstakingly hand-painted by Mexican artisans and made in very small batches), this personality-packed makeup bag features illustrations of a cheetah, flowers, an Eve-like character covered by leaves, and an apple adorned with the phrase, "From this world, but not of this world." According to the brand, it "celebrates the power of collaboration beyond borders, created in Mexico with love." The final touch on this vegan leather pouch is a magnetic clasp adorned with a golden Brother Vellies logo.
Brother Vellies x Sephora Doodle Bag
We don't know about you, but we're seriously considering buying all three styles right this moment. Get your hands on the limited-edition Brother Vellies collaboration at sephora.com before it sells out.
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